Context is Queen. Both are equally important. There is no Context without Content and Content should never be without Context.
Within a rapidly changing media landscape it is crucial to stay up to pace. Content by all means has become more sophisticated at higher demand frequencies. Stop just selling your products and start telling stories around them.
Let´s comprehend the content you and your competitors are currently posting as well as the content your target group is engaging the most. Which are the hot and trending topics within your industry. Who is turning heads and shifting minds?
Once we have analyzed the existing content within your industry and how your target group is responding, we have a framework to operate in. Our storming brains will come up with relevant ideas to fill your platforms with rich content and smart formats people actually care about and benefit from.
Whether it is an actual Content Marketing Strategy with the main purpose to drive traffic towards your website through interesting Blog articles ranking in the search machines or new repeatable, shareable formats for your social media channels. A solid strategy will always be a great fundament to build on.
To succeed on the gran plan its necessary to have a briefing for each production of content pieces to make sure it will come alive the way it was envisioned.
Making the idea come alive adequately is probably the hardest part. Text´s, images, illustrations and videos will be professionally produced by the selected freelancers. Most of the time we will have several freelancer working on the same projects in order to receive a wider spectrum of result options.
After the main production of your content we have to give it the final polish. In terms of text this means to check if it is written correctly, nicely and also made for the search engines to easily pick you up. When it comes to imagery, still or moving it is all about curation, composition and amplification.
Well, it is one thing to have great content, but it is another thing to bring this content in front of the right audience giving them a chance to like and share it. Nothing ever goes viral for free - It has to be accelerated with public relations and paid advertising in favour of spreading the word(s) or images faster and wider.
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A One-Pager with two sides. One side with your current status in comparison to your industry benchmarks regarding Web Appearance, Your Google Ranking and Social Standing. On the other side there will be actionable advise as well as offered actions to further optimise your online touch-points.
After you gave us your URL our Junior brand managers will dive into your digital brand presence. The findings will be shared with one of our senior brand managers who will prepare the final report for the free consultation.
Once your report is ready you will receive a conformation Email with the option to book your free consultation or directly download the report.
We get back to you within 3 business days.
We are very convinced of our capabilities and want to give u a little appetizer to make you see the opportunity in the digital marketing world.